Tea — Darjeeling, West Bengal

India’s Export Ready Clusters

Snapshot

Why Darjeeling is iconic:
Darjeeling, nestled in the Himalayan foothills of West Bengal, produces the world-famous Darjeeling Tea, often called the “Champagne of Teas” for its unique muscatel flavor, aroma, and heritage cultivation. Awarded a Geographical Indication (GI) tag in 2004 (India’s first GI-tagged product), Darjeeling tea is exclusively handpicked and manufactured in 87 Tea Board-registered gardens at elevations ranging from 600 to 2,000 meters.

Industrial edge:

  • Strictly GI-certified: Only tea grown in Darjeeling’s 87 estates and processed in authorized factories can bear the Darjeeling name.
  • Cultivation is organic-leaning, with many gardens certified by Fairtrade, Rainforest Alliance, USDA Organic, and EU Organic standards.
  • Global reputation as a luxury specialty tea exported to over 45 countries.
  • Protected by Tea Board of India with traceability protocols, ensuring authenticity.

Scale:

  • Annual production: ~8–10 million kg (small but premium-focused).
  • Accounts for a significant portion of India’s $800M tea export industry, with Darjeeling commanding premium auction prices.

Product Range

CategoryKey Products
Orthodox Whole Leaf TeaFirst flush, second flush, autumn flush teas
Green TeaHand-rolled and minimally processed varieties
White TeaSilver needle, rare white teas from select estates
Oolong TeaSemi-oxidized, floral and muscatel flavors
Organic & Fairtrade BlendsEU/USDA-certified teas for global markets
Luxury Tea Gifts & PacksPremium tea collections, single-estate samplers

Cluster Strengths

FeatureDetails
India’s First GI-Tagged ProductGI tag ensures Darjeeling’s global branding and authenticity
High-Altitude CultivationUnique terroir creates the “muscatel” flavor
Certified Organic Focus~60% of estates certified Organic and Fairtrade
Heritage Tea EstatesSome gardens date back to British colonial times (1850s)
Global Export LeadershipMajor buyers: Japan, EU, USA, UK, Middle East
Strong Regulatory SupportTea Board of India oversees GI and quality protocols

Materials & Sustainability

Key Inputs: Darjeeling tea is entirely hand-harvested with minimal mechanization, using:

  • High-altitude Camellia sinensis var. sinensis cultivars.
  • Organic fertilizers and natural pest management practices.
  • Hand plucking (2 leaves and a bud) for premium quality.

Sustainability Edge:

  • Rainforest Alliance and Organic certifications.
  • Fairtrade initiatives supporting tea garden workers.
  • Sustainable water use and soil preservation practices.
  • Zero chemical pesticide mandates in certified gardens.

Cluster Infrastructure

  • Tea Gardens & Factories:
    • 87 registered tea gardens authorized by Tea Board of India.
    • Modern orthodox processing units for hand-rolled teas.
  • Institutions:
    • Tea Board of India GI Verification Lab.
    • Darjeeling Tea Research & Development Centre (Kurseong).
    • Kolkata Tea Auction Centre for global buyers.
  • Connectivity:
    • Siliguri and Bagdogra Airport (~70 km) for air cargo.
    • Kolkata Port (~600 km) for containerized tea exports.
    • Himalayan railway and NH-55 for local transport.

Compliance & Certifications

  • GI Certification (Darjeeling Tea).
  • Tea Board of India certification for authenticity.
  • Organic certification: USDA, EU Organic, JAS.
  • Fairtrade and Rainforest Alliance certifications.
  • ISO 22000 and HACCP for tea processing units.

Production Timelines & MOQs

Product TypeSampling Lead TimeBulk Lead TimeMOQ Guidance
First Flush (Spring)1–2 weeksSeasonal (Mar–Apr)50–100 kg
Second Flush (Summer)1–2 weeksSeasonal (May–Jun)50–100 kg
Autumn Flush1 weekSeasonal (Oct–Nov)50–100 kg
White & Specialty Teas2 weeks4–6 weeks10–50 kg
Branded Gift Packs2 weeks4–6 weeks500+ packs

Branding & Packaging

  • Branding: GI logo on all authentic Darjeeling tea packs; unique estate branding (e.g., Castleton, Margaret’s Hope, Makaibari).
  • Packaging:
    • Foil-lined paper packs, nitrogen flushing for freshness.
    • Wooden tea chests for high-end export consignments.
    • QR-coded traceability and anti-counterfeit seals.

Quality Control (IndiaUnbox Protocol)

  • Tea tasting and grading by Tea Board experts.
  • GI verification through serialization and garden registration.
  • Residue analysis for pesticide-free certification.
  • Export QC with SGS, Bureau Veritas, and Intertek.
  • Climate-controlled warehousing to preserve flavor profiles.

Price Drivers

  • Seasonality of flushes: First Flush commands premium auction prices.
  • Organic and Fairtrade certification premiums.
  • Transportation and logistics (mountain region).
  • Limited production volumes (premium scarcity pricing).
  • Branding (estate vs. blended teas).

Buyer Confidence Signals

  • Darjeeling Tea is India’s first GI-protected product and recognized as a luxury tea worldwide.
  • Backed by Tea Board of India for authentication and traceability.
  • Preferred by global specialty tea buyers and auction houses.
  • Organic and sustainable certifications meet EU, US, and Japanese standards.
  • Limited annual production ensures exclusivity, heritage value, and premium pricing.
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