Snapshot
- Why Panipat is iconic: Known as the “City of Weavers”, Panipat is India’s largest producer of blankets, rugs, mats, and home furnishings. With a textile history spanning over 400 years, Panipat is a global hub for home textiles, exporting to 70+ countries, including the US, Europe, and the Middle East.
- Cluster strength: The region houses 3,000+ textile units, specializing in handloom, pit-loom, and powerloom weaving. It is also India’s largest recycling hub for post-consumer textile waste, making it a leader in sustainable furnishings.
- Global positioning: Panipat contributes a major share of India’s home décor and furnishing exports and is known for affordable yet high-quality rugs, throws, and decorative textiles.
Product Range
| Category | Key Products |
| Floor Coverings | Shaggy rugs, dhurries, mats, runners, tufted rugs. |
| Blankets & Throws | Woollen, cotton, acrylic, fleece blankets. |
| Soft Furnishings | Cushions, poufs, bean bags, sofa throws. |
| Curtains & Drapery | Cotton and blended fabrics for home décor. |
| Table & Kitchen Linen | Placemats, napkins, runners, aprons. |
| Recycled Textiles | Rugs, blankets, and furnishings made from recycled cotton and wool. |
| Custom Furnishings | Private-label designs, hospitality décor, large-volume retail orders. |
Cluster Strengths
| Feature | Details |
| Largest Blanket Hub | Produces 80% of India’s blankets and a significant share of shaggy rugs for export. |
| Recycling Capital | Major global center for post-consumer textile recycling, converting used fabrics into blankets and furnishings. |
| Diverse Loom Base | 3,000+ weaving units (handloom, pit-loom, powerloom). |
| Global Buyers | IKEA, Walmart, Target, H&M Home, Zara Home, West Elm, Crate & Barrel. |
| Mass & Premium Capability | Supplies both large-volume, cost-effective décor and designer, artisanal furnishings. |
Materials & Sustainability
- Fibers: Wool, cotton, jute, acrylic, polyester, blends, and recycled yarns.
- Sustainability Edge:
- Recycling Hub: Panipat processes millions of kilograms of textile waste annually, repurposing them into home textiles.
- OEKO-TEX®, GRS-certified exporters lead in eco-friendly furnishing production.
- Low-energy pit looms used for traditional dhurries.
- Recycling Hub: Panipat processes millions of kilograms of textile waste annually, repurposing them into home textiles.
- Community Impact: Employs over 350,000 workers, with a high concentration of migrant artisans and women’s self-help groups.
Cluster Infrastructure
- Geographical Hub: Panipat, Haryana, with surrounding villages supporting handloom weaving.
- Institutions:
- Panipat Export Cluster (PEC): Export promotion and sustainability initiatives.
- EPCH (Export Promotion Council for Handicrafts): Global fairs and buyer linkage.
- NIFTEM, SITRA: Technical support for textile testing and design innovation.
- Panipat Export Cluster (PEC): Export promotion and sustainability initiatives.
- Markets: Panipat has Asia’s largest home furnishing market, a central sourcing point for exporters.
- Export Connectivity: Close to Delhi ICDs and Nhava Sheva/JNPT port for international shipments.
Compliance & Certifications
- Certifications: GOTS, OEKO-TEX®, GRS (Global Recycled Standard), Fairtrade, ISO 9001:2015.
- Eco Initiatives: CETPs (Common Effluent Treatment Plants) for dyeing units; large-scale recycling initiatives.
- Trade Bodies: Handloom Mark and India Handicrafts certifications for authenticity.
- Fair-Trade Practices: Encouraged through co-operatives and SHGs.
Production Timelines & MOQs
| Product Type | Sampling Lead Time | Bulk Lead Time | MOQ Guidance |
| Rugs & Dhurries (5×7 ft) | 7–10 days | 4–6 weeks | 200–500 pcs/style |
| Blankets & Throws | 7–10 days | 4–6 weeks | 500–1,000 pcs/style |
| Cushions & Soft Furnishings | 7–10 days | 4–6 weeks | 500+ pcs/style |
| Hospitality/Custom Projects | 2–3 weeks | 8–10 weeks | Made-to-order |
Branding & Packaging
- Branding:
- GI-style authenticity certificates for handloom dhurries.
- QR-coded artisan profiles and recycled content certificates.
- GI-style authenticity certificates for handloom dhurries.
- Packaging:
- Rugs rolled in moisture-proof sleeves; blankets in vacuum-sealed packs.
- Custom cartons with eco-board and bulk palletization.
- Rugs rolled in moisture-proof sleeves; blankets in vacuum-sealed packs.
- Marketing Narrative: Branded as “Panipat: World’s Rug and Blanket Recycling Capital.”
Quality Control (IndiaUnbox Protocol)
- Weave QC: Thread count, density, and size checks.
- Color Testing: Fastness to light, washing, and rubbing.
- Recycled Yarn Testing: Fiber blend verification, GRS certification audits.
- Export QC: ISTA-compliant packaging and shipping simulations.
Price Drivers
- Yarn source (virgin vs recycled).
- Loom type (pit loom/handloom vs powerloom).
- Finishing (hand-knotted, printed, embroidered).
- Eco certifications (GOTS, GRS, Fairtrade).
Buyer Confidence Signals
- Global Sourcing Hub: Preferred by IKEA, Target, H&M Home, Zara Home for affordable, sustainable décor.
- Recycling Leadership: Largest post-consumer textile recycling center in Asia.
- Cluster Specialization: Entirely focused on home furnishings with generations of weaving expertise.
- Sustainability Assurance: GRS, Fairtrade, OEKO-TEX® certifications widely available.